$197 Just $78!
NOTE: we're offering 60% off because this course is being discontinued. But great news- this course has fresh 2020 updates, PLUS you get free access to 3 mini-courses that are being created based off parts of this course.
When it comes to planning out content for your blog and all of social media, I'm sure one word pops into your mind: overwhelmed.
If the thought of coming up with blog content, maintaining an editorial calendar, finding or creating content for Facebook, Instagram, Twitter, and so on makes you want to curl into a ball on the floor, you're not alone!
IT CAN BE DONE.
And I have the solution for you.
With my 20 years of marketing communication (aka content) experience, plus over a decade as a blogger, I've perfected a system to help you create a steady stream of content on multiple platforms... that speaks right to your audience.
Content Brew is a system that teaches you how to build a goal-driving, audience-attracting content strategy... in less time than you're spending right now.
You'll learn how to plan content faster & manage your social media presence easier. At the end of this course, you’ll have a full content strategy and at least a quarter’s worth of content planned out for your blog and social media accounts, not to mention a process that you’ll use over and over again.
What do you get in Content Brew?
About that Content Playbook... it's a fillable PDF throughout the course to build your unique content marketing strategy and all the guidelines that come along with it. It'll become your go-to guide to keep you on track with creating content that resonates with your audience and gets results.
By purchasing Content Brew now, you get FREE access to 3 new mini-courses when they launch in a few weeks: editorial calendar and content planning, creating an avatar of your target audience, and creating blogger workflows.
What exactly will you learn in Content Brew?
Module 1: Creating a Content Strategy that Works
You can’t create good content without a good foundation. Learn how to clearly define your blog’s purpose and build a target persona that details out exactly the audience you’re trying to reach. Build your “content core” so you won’t have to second guess if the content you create will click with your audience.
Module 2: Pinpointing Your Content Focus and Capacity
No, you can’t write about every single topic and use ALL THE SOCIAL MEDIA. But how do you narrow down your focus and stay true to your passions? This module shows you exactly how. Learn to narrow down your content focus and use an eye-opening method to determine your content capacity.
Module 3: Content Planning with an Editorial Calendar
Not all editorial calendars are created equal. Learn EXACTLY how to build a robust, yet not-too-overwhelming calendar using one of content calendar templates: a 2020 spreadsheet or Trello.
(I have people who have been students since 2012 and STILL use the spreadsheet calendar!)
Throughout the course, you’ll get videos and tips to maximize the efficiency of each calendar. In this module, you kick off content planning with “small wins.” I’ll show you what they are and how to get them.
Module 4: Generating Your Holy Grail of Big Ideas
Unleash a flood of creative ideas using mind mapping (with a twist). Find out what to look for in Google Analytics and elsewhere in order to brainstorm your best content ideas for your blog and social media platforms.
Module 5: Planning Out Your Content Ideas
This isn’t just about plopping ideas down into your editorial calendar. See how simple it is to not only come up with blog post and social media content ideas, but get more ideas from content already sitting in your lap. You’ll also learn a snazzy, yet simple way to run an idea bank for endless idea safe-keeping.
Module 6: Finding and Sharing Great Content from Others
Learn to QUICKLY find content to share and how to automate the process so you have more time to make content and grow your audience. You don’t need to share as much as you think (I explain why).
Module 7: Building Your Content Workflows
Bloggers and biz owners rarely take the time to create workflows that speed up their content creation time. In this module, you will! We also tackle the type of social media automation all bloggers should use— even from places you didn’t think possible.
Module 8: Creating Content and Analyzing It
Learn how to create engaging social content and click-worthy promotional content. Plus, content is only good if it works. I’ll show you how to match your goals up with your analytics to determine what’s working for your audience. Plus, get the Content Brew custom dashboard for Google Analytics to show you the most important content stats in ONE CLICK.
How to Know If This Course Is For You
Content Brew is for any level of blogger who wants to wants to nail down the process of using a content calendar AND learn techniques to come up with loads of ideas for blog posts and social media content
You’re ready to have a full arsenal of content at your fingertips so you stop wasting time with the dreaded “I don’t know what to write about.” (or what to post on social).
Even if you have tons of ideas already but no time to write them, some of the techniques and handouts will help you save time so you can squeeze in some more writing into your life.
The best part about this course is that it's not just reading, video-watching and downloading pretty handouts. You'll be DOING stuff. Planning content, learning techniques and getting loads of handouts that you'll reference long after the course is over.
Since this course is being discontinued, it is outdated?
Nope, not at all! While no new updates will be made to the course, I’ve gone through and made some updates, like a 2020 version of the editorial calendar and growth trackers. All videos are still relevant, despite the year they were recorded.
Can I Enroll at Any Time?
This course is closing for enrollment after January 10, 2020. After that, it will no longer be available for sale. Enrolling now grants you free access to the mini-courses that will be made featuring parts of this course. These will have all updated videos as well. I'll send an email to students when they're available.
How Does the Course Work?
Once you sign up, you'll receive INSTANT access to all the units of the course. Go through them as slow or fast as you'd like. You can mark lessons complete too so it's easy to keep track of where you are in the course content.
What Are the Course Pre-Requisites?
In order to enroll, I strongly suggest you have the following:
- A blog
- At least one social media account used for your blog or biz
- Google Analytics set up (if not, you can do it once you enroll)
And I'm sure you already have this, but you'll use colored markers and paper (yes, you'll go old-school for one assignment).
How long do I have access to the course?
How does forever sound? Cause that's what you get! Plus, you'll get access to three mini-courses that are currently being created based off parts of this course.
Do I have to pay for any tools for this course?
Not if you don't want to! I show you two free options for building a content calendar: a spreadsheet and Trello (which has a paid option but we only use the free version for this course).
Does the course get updated?
This course is being discontinued, so there will be no new updates. but I've got good news! You get access to the mini-courses I'm making based on this course. All together they're worth more than the current price of this course.
Do You Offer a Money-Back Guarantee?
Since this course is heavily discounted to make way for new mini-courses, there are no refunds.
It's time to crush it with content your audience wants (in less time than you're spending now).
If you're ready to implement a can-do system that'll leave you with endless content ideas AND more time in your day, then enroll in Content Brew now. You'll get instant access to you start planning and time-saving today.